Monday, March 29, 2010

No Sugar Coated Lesson for the Student Store

The management at the student-run store at the South Pasadena High School recently got a shot of reality when their revenues were whacked by 50% due largely to a change in California law. The junk food law, SB12,  and the sugar water bill SB 965 (overview here) went into full effect this year in the high school, forcing them to remove their star product, AriZoNa Iced tea. They complied. And it cost them. The story attracted the attention of the Small Business Makeover Guru of the LA Times, Cyndia Zwahlen, with a little help from their local Chamber of Commerce . . .

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