This just in from Downtown Digest: "More holiday shoppers deliberately sought out locally owned businesses this year, according to a national survey of more than 1,800 independent businesses.
Similar surveys in 2009 and 2008 likewise found that independent businesses in cities with Buy-Local campaigns reported stronger sales than those in communities without such an initiative.
The survey was conducted by the Institute for Local Self-Reliance, a not-for-profit research organization, and reported in the March issue of Downtown Promotion Reporter."
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